Live Poll Results — Which famous dictionary brand's slogan 'Dicionário. A língua na ponta dos dedos'
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Linguistic Brand Identity: The Power of Language in Global Marketing
Language choices in branding can make or break a product's success in international markets. The most successful global companies invest heavily in linguistic analysis before launching products in new regions. This poll tests your knowledge about famous language-related marketing blunders and successes that shaped product branding strategies worldwide.
Which famous dictionary brand's slogan 'Dicionário. A língua na ponta dos dedos' had to be changed when expanding to English-speaking markets because it literally translated to an unintended vulgar phrase?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Oxford Dictionaries', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Michaelis', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Collins Dictionary', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Merriam-Webster', 'is_correct': False} | 0 | 0% |