Live Poll Results — Which major restaurant chain pioneered the 'virtual brand' concept in 2019 with
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Ghost Kitchens & Virtual Brands: The Invisible Restaurant Revolution
The food delivery boom has sparked a fascinating evolution in the restaurant industry: ghost kitchens and virtual brands. These delivery-only concepts operate without traditional storefronts, dramatically changing the restaurant business model. Major restaurant groups are now creating delivery-only spin-off brands that exist solely in the digital realm. How well do you understand this growing trend that's reshaping food retail and consumer access to restaurant-quality meals?
Which major restaurant chain pioneered the 'virtual brand' concept in 2019 with a delivery-only chicken wing brand that operates from their existing kitchens?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': "Applebee's with 'Neighborhood Wings'", 'is_correct': False} | 0 | 0% |
| {'choice_text': "Chili's with 'It's Just Wings'", 'is_correct': True} | 0 | 0% |
| {'choice_text': "TGI Fridays with 'Wingstreet'", 'is_correct': False} | 0 | 0% |
| {'choice_text': "Outback Steakhouse with 'Aussie Wings'", 'is_correct': False} | 0 | 0% |