Live Poll Results — Which 1999 horror film pioneered viral marketing in the film industry with its '
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Blockbuster Movie Launch Strategies
Test your knowledge about one of the most innovative product launch campaigns in film history! Major studios invest hundreds of millions not just in making movies, but in marketing them too. The right launch strategy can make the difference between a box office hit and a flop. This question focuses on a groundbreaking viral marketing campaign that changed how films are promoted forever.
Which 1999 horror film pioneered viral marketing in the film industry with its 'found footage' premise and a website claiming the events were real, ultimately grossing nearly $250 million on a $60,000 budget?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'The Blair Witch Project', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'The Sixth Sense', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'The Ring', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Paranormal Activity', 'is_correct': False} | 0 | 0% |