Live Poll Results — Which company reportedly paid $5 million to buy back their original slogan after
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Iconic Brand Slogans: The Million-Dollar Catchphrases
Brand slogans can become cultural touchstones that outlive the campaigns they were created for. Some have become so iconic that companies have invested millions to maintain them in public consciousness. This poll tests your knowledge of one particularly famous slogan switch that shocked the advertising world and demonstrated the immense value certain phrases hold for major brands. Can you identify which company paid a premium to reclaim their original catchphrase?
Which company reportedly paid $5 million to buy back their original slogan after abandoning it for several years?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': "Coca-Cola buying back 'The Real Thing'", 'is_correct': False} | 0 | 0% |
| {'choice_text': "KFC purchasing 'Finger Lickin' Good' after retiring it", 'is_correct': False} | 0 | 0% |
| {'choice_text': "Maxwell House reacquiring 'Good to the Last Drop'", 'is_correct': False} | 0 | 0% |
| {'choice_text': "Burger King reclaiming 'Have It Your Way' after using 'Be Your Way'", 'is_correct': True} | 0 | 0% |