Live Poll Results — Which athlete signed Nike's first major endorsement deal in 1972, helping to est
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The Swoosh Chronicles: Nike's First Major Athlete Endorsement
Nike has become synonymous with athlete endorsements, transforming sports marketing forever. But before Michael Jordan, Serena Williams, or LeBron James, there was one pioneering athlete who first put Nike on the map with a groundbreaking endorsement deal that changed sports marketing history. Test your knowledge about this pivotal moment in sports business that helped launch one of the world's most recognizable brands.
Which athlete signed Nike's first major endorsement deal in 1972, helping to establish the brand in the running world?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Steve Prefontaine', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Jim Ryun', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Frank Shorter', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Bill Rodgers', 'is_correct': False} | 0 | 0% |