Live Poll Results — Which sports brand pioneered the 'micro-influencer team' strategy in 2018, recru
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Sports Sponsorship Breakthrough
In the competitive world of sports marketing, influencer partnerships can make or break a brand's connection with fans. This trivia question explores one of the most innovative influencer marketing campaigns that changed how athletic brands approach digital promotion. Test your knowledge of this game-changing moment in sports marketing history!
Which sports brand pioneered the 'micro-influencer team' strategy in 2018, recruiting over 1,000 non-celebrity athletes to promote products instead of relying on traditional celebrity endorsements?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Brooks Running', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Under Armour', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Adidas', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Puma', 'is_correct': False} | 0 | 0% |