Live Poll Results — Which Broadway production pioneered the use of augmented reality (AR) in 2018 th
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Behind the Curtain: Theater Marketing Innovation
The performing arts world has embraced technological advancements to enhance audience experiences and drive ticket sales. From virtual reality previews of productions to innovative subscription models, theaters and performance venues are finding creative ways to connect with patrons. Test your knowledge about a groundbreaking augmented reality campaign that changed how audiences engage with theatrical productions!
Which Broadway production pioneered the use of augmented reality (AR) in 2018 that allowed potential theatergoers to virtually 'preview' stage performances through their smartphones?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Hamilton', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Dear Evan Hansen', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'The Lion King', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Wicked', 'is_correct': False} | 0 | 0% |