Live Poll Results — Which company spent approximately $1 million on a logo redesign in 2008 that was
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Logo Evolution: The Hidden Story Behind a Major Rebrand
Corporate logos are powerful brand assets that can make or break consumer perception. Throughout business history, many companies have undertaken significant rebranding efforts that resulted in dramatic logo changes. Some of these transformations sparked controversy, while others revitalized struggling brands. This trivia question focuses on one of the most expensive and controversial logo redesigns in corporate history. Test your knowledge about this famous business decision!
Which company spent approximately $1 million on a logo redesign in 2008 that was widely criticized for looking like the Pepsi logo and was reversed within just one week?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Tropicana (PepsiCo)', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Gap Inc.', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Airbnb', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'JCPenney', 'is_correct': False} | 0 | 0% |