Live Poll Results — Which scientific testing company pioneered the direct-to-consumer (DTC) retail m
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Scientific Retail Revolution: The Rise of Laboratory-to-Consumer Sales
The intersection of science and retail has created innovative direct-to-consumer models for laboratory products. Companies have revolutionized how scientific discoveries reach everyday consumers, bypassing traditional distribution channels. This poll tests your knowledge about a pioneering scientific retail strategy that changed how consumers access advanced technology.
Which scientific testing company pioneered the direct-to-consumer (DTC) retail model for genetic testing, creating a new market category despite significant regulatory challenges?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': '23andMe', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Illumina', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Theranos', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Quest Diagnostics', 'is_correct': False} | 0 | 0% |