Live Poll Results — Which UK government agency spent approximately £14 million (about $18 million US
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Government Rebranding: The Billion-Dollar Logo
In the world of politics and government, public perception matters tremendously. Just like corporations, government agencies sometimes undergo rebranding efforts to modernize their image or better communicate their mission. One such rebranding effort became infamous for its extraordinary cost. Test your knowledge about this controversial government marketing expenditure that sparked public outrage and congressional hearings.
Which UK government agency spent approximately £14 million (about $18 million USD) on a controversial logo rebrand in 2008 that was widely criticized as wasteful spending?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Office for Government Commerce (OGC)', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'National Health Service (NHS)', 'is_correct': False} | 0 | 0% |
| {'choice_text': "Her Majesty's Revenue and Customs (HMRC)", 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Department for Environment, Food and Rural Affairs (DEFRA)', 'is_correct': False} | 0 | 0% |