Live Poll Results — Which airline's 2014 marketing campaign and complete rebrand was credited with s
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Aviation Marketing Milestone: The Unexpected Rebrand
The transportation industry has seen numerous marketing campaigns that have transformed brand perceptions. Airlines particularly have needed to evolve their marketing strategies to stay competitive in a challenging market. This trivia question focuses on a famous airline rebranding campaign that defied industry expectations and revitalized a struggling carrier. Test your knowledge of transportation marketing history with this challenging question!
Which airline's 2014 marketing campaign and complete rebrand was credited with saving the company from bankruptcy by increasing bookings by 36% in just one year?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': "Southwest Airlines' 'Transfarency' campaign", 'is_correct': False} | 0 | 0% |
| {'choice_text': "Virgin America's 'Safety Dance' video campaign", 'is_correct': False} | 0 | 0% |
| {'choice_text': "TAP Air Portugal's 'Portugal Stopover' program", 'is_correct': True} | 0 | 0% |
| {'choice_text': "JetBlue's 'Flying it Forward' campaign", 'is_correct': False} | 0 | 0% |