Live Poll Results — Which beverage company lost over $30 million in 1985 with a product reformulatio
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Iconic Product Launch Failures: When Market Research Misses the Mark
Even the world's biggest corporations can make catastrophic product launch mistakes. This poll tests your knowledge of one of the most infamous product failures in business history - a case study that's now taught in marketing courses worldwide. Consider what happens when companies ignore consumer feedback, misread market trends, or rush products to market without adequate testing.
Which beverage company lost over $30 million in 1985 with a product reformulation that sparked consumer protests and was reversed within 79 days?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Coca-Cola (New Coke)', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Pepsi (Crystal Pepsi)', 'is_correct': False} | 0 | 0% |
| {'choice_text': "McDonald's (McLean Deluxe)", 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Starbucks (Sorbetto)', 'is_correct': False} | 0 | 0% |