Live Poll Results — Which social media platform hosted the first documented million-dollar influence

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Influencer Marketing Milestones: The First Major Brand Deal

The world of influencer marketing has transformed the pop culture landscape dramatically in the last decade. Before mega-deals with celebrities and content creators became commonplace, there was a watershed moment that signaled the shift in how brands would leverage social media personalities. This poll tests your knowledge about a pivotal moment in influencer marketing history that changed how brands and creators collaborate in the pop culture space.

Which social media platform hosted the first documented million-dollar influencer marketing campaign in 2013, when a major beverage brand paid an influencer to promote their product?

Poll Type: Trivia | Total Votes: 0

OptionVotesPercentage
{'choice_text': 'Vine (with Jerome Jarre for Pepsi)', 'is_correct': False}00%
{'choice_text': 'YouTube (with PewDiePie for Mountain Dew)', 'is_correct': False}00%
{'choice_text': "Twitter (with Shaquille O'Neal for Sprite)", 'is_correct': True}00%
{'choice_text': 'Instagram (with Kim Kardashian for Coca-Cola)', 'is_correct': False}00%