Live Poll Results — In 1999, which once-dominant retail chain turned down the opportunity to purchas
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Historic Retail Failure: The Fall of a Giant
Before Amazon dominated online retail, there was another company poised to rule e-commerce in the late 1990s. This company made one of the most famous strategic errors in retail history, turning down an opportunity that could have changed the course of retail forever. Test your knowledge of this pivotal moment in retail history that altered the landscape of commerce as we know it today.
In 1999, which once-dominant retail chain turned down the opportunity to purchase Amazon.com for $12 million, a decision now considered one of the biggest missed opportunities in retail history?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Borders Books', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Sears', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Blockbuster', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Circuit City', 'is_correct': False} | 0 | 0% |