Live Poll Results — In 2018, Kylie Jenner tweeted "sooo does anyone else not open Snapchat anymore?"
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Celebrity Product Phenomenon: The Kylie Jenner Effect
In the world of retail and product marketing, celebrity influence can transform brand fortunes overnight. Perhaps no recent example is more striking than what happened when Kylie Jenner casually mentioned her thoughts about a popular social media platform in 2018. This poll tests your knowledge about one of the most impactful moments of celebrity influence on a product's market value in recent history.
In 2018, Kylie Jenner tweeted "sooo does anyone else not open Snapchat anymore?" What was the immediate impact on Snap Inc.'s market value?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Snap Inc. lost approximately $1.3 billion in market value within 24 hours', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Snap Inc. gained $500 million in market value as users rushed to see what Kylie was talking about', 'is_correct': False} | 0 | 0% |
| {'choice_text': "Snap Inc.'s market value remained stable as investors ignored celebrity opinions", 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Snap Inc. lost approximately $250 million, but recovered within 48 hours after Kylie posted again', 'is_correct': False} | 0 | 0% |