Live Poll Results — Which company famously changed its long-running slogan from 'Let your fingers do
See real-time poll results. Powered by AIPolls.Net.
Advertising Slogan Shifts: When Brands Made Strategic Pivots
Marketing slogans are powerful tools that can define a brand's identity for decades. But sometimes, companies make strategic shifts in their messaging to adapt to changing market conditions, evolving consumer preferences, or to distance themselves from negative associations. This trivia question focuses on a significant slogan change that marked a major strategic pivot for a well-known company. Test your knowledge of this notable advertising history moment!
Which company famously changed its long-running slogan from 'Let your fingers do the walking' to 'The new way to look it up' in response to the digital revolution?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Yellow Pages', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Encyclopedia Britannica', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Thomas Register', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Dun & Bradstreet', 'is_correct': False} | 0 | 0% |