Live Poll Results — Which technology company changed its tagline from "Think" to "Let's Build a Smar
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Iconic Tagline Transformations: When Brands Pivot
Behind every successful brand is a powerful tagline that captures its essence. But sometimes, companies make strategic pivots that require completely reimagining their market positioning and messaging. This poll tests your knowledge of major brand tagline transformations that reflected significant business strategy shifts. Can you identify which famous company made this dramatic tagline change to signal its evolution from a product-focused to a service-oriented business model?
Which technology company changed its tagline from "Think" to "Let's Build a Smarter Planet" to signal its strategic pivot from hardware to integrated solutions and consulting services?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'IBM', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Microsoft', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Oracle', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Hewlett-Packard', 'is_correct': False} | 0 | 0% |