Live Poll Results — Which celebrity's partnership with Puma in 2014 is credited with revitalizing th
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Celebrity Brand Revivals: The Icon Behind The Comeback
Some dying brands have been dramatically revitalized through strategic celebrity partnerships. These collaborations often involve a famous personality who embodies the brand's desired image, helping to reconnect with existing customers while attracting new demographics. This poll tests your knowledge about one of the most successful celebrity-driven brand revivals in recent retail history that completely transformed a struggling legacy brand's fortunes.
Which celebrity's partnership with Puma in 2014 is credited with revitalizing the brand, transforming it from a struggling athletic company to a fashion-forward powerhouse with a 40% sales increase within a year?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Rihanna, who became Creative Director and launched the Fenty x Puma line', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Kanye West, who designed the Yeezy Puma collection', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Beyoncé, who created the Ivy Park Puma collaboration', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'The Weeknd, who launched the XO Puma collection', 'is_correct': False} | 0 | 0% |