Live Poll Results — Which candy brand reportedly saw a 65% sales increase after its strategic placem
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Hollywood's Iconic Product Placement Deals
Product placement has become a sophisticated art form in film and television, with brands paying millions for strategic screen time. These integrations can become cultural touchstones that boost sales dramatically. From Tom Cruise's Ray-Bans in 'Risky Business' to Reese's Pieces in 'E.T.', some product placements have made history. Test your knowledge about one of the most famous product advertising deals that transformed a struggling brand's fortunes through a blockbuster appearance.
Which candy brand reportedly saw a 65% sales increase after its strategic placement in Steven Spielberg's 'E.T. the Extra-Terrestrial' (1982) after Mars declined to have M&Ms featured?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': "Reese's Pieces", 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Skittles', 'is_correct': False} | 0 | 0% |
| {'choice_text': "Hershey's Kisses", 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Jelly Belly', 'is_correct': False} | 0 | 0% |