Live Poll Results — Which product launch failure cost its parent company approximately $935 million
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The Billion-Dollar Launch Blunder
Product launches can make or break a company. While some launches catapult brands to new heights, others become cautionary tales in business textbooks. This poll tests your knowledge of one of the most infamous product launch failures in business history - a case that cost its company nearly $1 billion in losses and damaged a previously strong brand reputation. Do you know your business history well enough to identify this notorious market misstep?
Which product launch failure cost its parent company approximately $935 million in losses in 2011, leading to the CEO's resignation and a significant corporate restructuring?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'New Coke (Coca-Cola)', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'HP TouchPad', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Netflix Qwikster', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'BlackBerry PlayBook', 'is_correct': True} | 0 | 0% |