Live Poll Results — Which film franchise pioneered the use of alternate reality games (ARGs) as a di
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Hollywood's Digital Transformation Trivia
The film and television industry has dramatically evolved in how it markets and distributes content to consumers. From traditional theater releases to multi-platform streaming strategies, studios have embraced digital marketing to reach audiences worldwide. This trivia question tests your knowledge about a groundbreaking digital marketing campaign that changed how studios promote major franchise films online.
Which film franchise pioneered the use of alternate reality games (ARGs) as a digital marketing strategy, creating an immersive online experience where fans solved puzzles across multiple websites to uncover plot details?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'The Dark Knight (2008)', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Avatar (2009)', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'The Matrix Reloaded (2003)', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Jurassic World (2015)', 'is_correct': False} | 0 | 0% |