Live Poll Results — Which celebrity's 1992 Gatorade commercial featuring the tagline 'Be Like Mike'
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Celebrity Endorsement Economics: The Million-Dollar Smile
Celebrity endorsements have become a cornerstone of modern marketing, transforming products into household names overnight. From athletic shoes to fragrances, famous faces can dramatically impact sales trajectories and brand perception. This poll explores one of the most lucrative celebrity endorsement deals in retail history—testing your knowledge of the business side of star power in the marketplace.
Which celebrity's 1992 Gatorade commercial featuring the tagline 'Be Like Mike' resulted in a reported 25% increase in the brand's market share and became one of the most successful athlete endorsements in retail history?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Michael Jordan', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Michael Jackson', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Mike Tyson', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Michael Phelps', 'is_correct': False} | 0 | 0% |