Live Poll Results — Which tech giant lost approximately $1 billion on its 2013 smartphone launch tha
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The Billion-Dollar Product Launch Blunder
Product launches can make or break a company's future. When executed well, they can catapult a brand to new heights. However, history is filled with high-profile product launches that failed spectacularly despite massive investments in development and marketing. This poll tests your knowledge about one of the most notorious product launch failures in business history that had significant economic consequences.
Which tech giant lost approximately $1 billion on its 2013 smartphone launch that was discontinued after just 10 months on the market?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Facebook with Facebook Phone', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Amazon with Fire Phone', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Google with Nexus Q', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Microsoft with Kin', 'is_correct': False} | 0 | 0% |