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Scientific Marketing Milestones: The First Gene Sequencing Commercial
In the evolving landscape of biotechnology marketing, certain commercials have changed public perception of scientific advancements. The first commercial advertising human genome sequencing services marked a pivotal moment when cutting-edge science entered consumer awareness. This poll tests your knowledge about this milestone in scientific marketing history that helped transform gene sequencing from an abstract laboratory concept to a consumer service.
Which company aired the first direct-to-consumer television commercial for personal genome sequencing services in 2007, marking a revolutionary shift in how scientific services were marketed to the public?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': '23andMe', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Illumina', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Ancestry DNA', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Navigenics', 'is_correct': False} | 0 | 0% |