Live Poll Results — Which major sporting goods company first introduced a 'product drop' model with
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Sports Retail Revolution
The sporting goods industry has undergone massive transformation with the rise of e-commerce. Major sports retailers have had to adapt their business models to compete in the digital marketplace while maintaining their brick-and-mortar presence. This poll tests your knowledge about a significant product launch strategy that changed the game for one of the world's biggest sports brands.
Which major sporting goods company first introduced a 'product drop' model with limited-time exclusive releases through their mobile app, causing unprecedented demand surges in 2015?
Poll Type: Trivia | Total Votes: 0
| Option | Votes | Percentage |
|---|---|---|
| {'choice_text': 'Nike with their SNKRS app', 'is_correct': True} | 0 | 0% |
| {'choice_text': 'Adidas with Confirmed app', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Under Armour with UA Shop', 'is_correct': False} | 0 | 0% |
| {'choice_text': 'Reebok with Reebok Unlocked', 'is_correct': False} | 0 | 0% |