Which celebrity pioneered the 'direct-to-consumer' influencer model in 2015 by launching a personal mobile app that bundled exclusive content, merchandise, and direct fan engagement?

The world of influencer marketing has transformed how celebrities leverage their fame in the digital age. Beyond traditional endorsements, today's celebrities strategically build personal brands through multiple platforms. This poll tests your knowledge about a groundbreaking influencer marketing innovation that changed how celebrities monetize their influence and connect with fans.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

• Kim Kardashian with 'Kimoji'
• Kylie Jenner with 'Kylie Cosmetics App'
• Rihanna with 'Fenty Beauty Connect'
• Beyoncé with 'Beyhive Portal'

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