Which artist pioneered the 'surprise album drop' as a major marketing strategy in 2013, releasing a full visual album without any prior promotion or announcement?

In the music industry, marketing strategies can make or break an album launch. One revolutionary approach fundamentally changed how major artists release their music, creating a new industry standard that continues to influence album releases today. This strategy bypassed traditional promotional cycles and created unprecedented buzz. Test your knowledge of music industry marketing innovations that have shaped how we experience new music releases!

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• Beyoncé with her self-titled album 'Beyoncé'
• Taylor Swift with '1989'
• Drake with 'If You're Reading This It's Too Late'
• Frank Ocean with 'Blonde'

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