Which ancient civilization invented the world's first known customer loyalty program, offering clay tokens that could be collected and later exchanged for merchandise discounts?

Before modern retail giants and digital storefronts, ancient civilizations developed sophisticated commercial systems that laid the groundwork for today's retail practices. From Mesopotamian clay tablets tracking inventory to Roman customer loyalty strategies, these early innovations shaped commerce for millennia. Test your knowledge about how ancient merchants tackled retail challenges that still resonate today!

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