Which gaming franchise was the first to generate over $5 billion in merchandise sales alone (separate from game sales)?

The gaming industry has evolved far beyond just software sales, with merchandise and physical products becoming a massive revenue stream for game publishers and developers. From collectible figurines to clothing lines and beyond, gaming merchandise has created entirely new retail ecosystems. Test your knowledge about a significant milestone in gaming product endorsements that changed how the industry approaches retail opportunities.

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Pokémon
Mario
Minecraft
Angry Birds