Which pioneering personalization algorithm was first adopted by major Broadway theaters in 2018, resulting in a 27% increase in repeat attendance?

The performing arts industry has been transformed by digital innovation in recent years. Theater productions, dance companies, and concert venues have all embraced new retail experiences and e-commerce solutions to enhance audience engagement and boost ticket sales. This trivia question focuses on a groundbreaking retail personalization algorithm that changed how performing arts organizations connect with their audiences. Test your knowledge of the intersection between technology and the performing arts!

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