Which consumer trend led to the largest single-year increase in telescope sales in history?

The astronomy industry has undergone significant transformations in how products are marketed to both professional astronomers and amateur stargazers. From high-powered telescopes to astronomy apps, companies have employed various strategies to capture market share. This poll tests your knowledge about a famous consumer trend that revolutionized how astronomical products were sold to the mass market.

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• The 'Comet Hale-Bopp Effect' of 1997, when the highly visible comet sparked unprecedented public interest in astronomy
• The 'Cosmos Effect' of 1980, when Carl Sagan's TV series created a surge in consumer astronomy products
• The 'Pandemic Astronomy Boom' of 2020, when lockdowns drove people to outdoor, socially-distant hobbies
• The 'First Black Hole Image Effect' of 2019, when the first photograph of a black hole went viral globally

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