Which country became IKEA's largest expansion market outside of Europe, where the Swedish furniture giant opened its first store in 1998 and now operates over 30 locations despite initial cultural and logistical challenges?

Test your knowledge of global retail expansion strategies! Major retailers often use sophisticated geographic analysis when expanding into new international markets. Understanding population density, local competition, cultural preferences, and logistical challenges is essential for successful retail growth. This poll examines a fascinating case study of international retail expansion that changed the company's global footprint forever.

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China
United States
Australia
Brazil