Which celebrity collaboration broke Adidas sales records in 2015, selling out globally within minutes and becoming one of the most successful artist-brand partnerships in fashion history?

Celebrity brand collaborations have become a cornerstone of modern pop culture marketing, creating tremendous buzz and driving sales through star power. These partnerships merge entertainment icons with consumer products, resulting in limited edition releases that often sell out within minutes. Test your knowledge about some of the most significant and surprising celebrity brand partnerships that have shaped recent pop culture trends!

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Kanye West's Yeezy line
Rihanna's Fenty x Puma collection
Pharrell Williams' Adidas Originals
Beyoncé's Ivy Park collaboration