Which video game's launch featured real actors dressed as the game's characters engaging in staged public battles across major cities, leading to police interventions and becoming one of gaming's most controversial marketing stunts?

The gaming industry is renowned for its spectacular product launches that generate massive hype and consumer excitement. Behind many successful game releases are innovative marketing campaigns that revolutionized how games are promoted and remembered. Test your knowledge about one of the most legendary game launch campaigns that set new standards for the industry and influenced how games are marketed today.

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Halo 2 (2004) with its 'I Love Bees' alternate reality game
Grand Theft Auto IV (2008) with its fake crimes reported on news stations
Dante's Inferno (2010) with its fake religious protests outside E3
Splinter Cell: Conviction (2010) with 'agents' wielding fake guns in public spaces