Which retailer holds the Guinness World Record for the most extensive customer purchase data analytics system, processing over 2.5 petabytes of customer data daily as of 2022?

The retail industry has seen some incredible achievements that have earned their place in the Guinness World Records. Behind these achievements are sophisticated analytics and marketing strategies that helped businesses reach unprecedented milestones. Test your knowledge about the intersection of world records and retail analytics with this challenging trivia question!

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Walmart
Amazon
Alibaba Group
Tesco