Which mythological figure's domain and attributes would have made them the most successful e-commerce platform creator in ancient times?

In mythologies around the world, gods and supernatural beings often exchanged gifts, traded valuable items, or created magical marketplaces. Today's e-commerce platforms might seem magical themselves with their sophisticated algorithms and instant transactions, but how well do you know which mythological deity would have dominated the ancient equivalent of online retail? Test your knowledge of mythology and modern e-commerce concepts with this challenging question!

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Hermes (Greek): God of commerce, trade, merchants, travelers, and communication - the original logistics and marketplace coordinator
Lakshmi (Hindu): Goddess of wealth, fortune and prosperity - focused on luxury goods but lacking the communication infrastructure
Freyr (Norse): God of prosperity and fair weather - excellent for agricultural marketplaces but limited in broader retail applications
Thoth (Egyptian): God of wisdom and writing - strong in inventory documentation but without the merchant networking capabilities