Which company's 1988 advertising slogan was so linguistically innovative that it was added to the Oxford English Dictionary in 2001, becoming an established verb in the English language?

The intersection of language and marketing has produced some of the most memorable advertising campaigns in history. Companies often use linguistic devices like wordplay, neologisms, and culturally resonant phrases to create brand recognition. This poll tests your knowledge about a famous linguistic innovation in product advertising that transformed how we speak about certain products and even entered our everyday vocabulary.

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Nike with "Just Do It"
Google with "Google it"
Xerox with "to xerox" (photocopy)
Apple with "Think Different"