Which streaming platform first introduced the concept of 'dynamic personalization' that tailored thumbnails of shows based on individual viewing history?

The film and television industry has undergone massive transformation with the rise of streaming platforms. This shift has revolutionized not only how content is consumed but also how it's produced, marketed, and distributed. Test your knowledge about the innovative retail technologies that have shaped modern streaming services and changed how studios interact with viewers.

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Netflix
Amazon Prime Video
Hulu
HBO Max (now Max)