Which pharmaceutical company famously built its brand story around Alexander Fleming's accidental discovery of penicillin, emphasizing the role of 'prepared minds' in scientific breakthroughs?

Behind every major pharmaceutical advancement is a compelling story. Brand storytelling in medicine goes beyond marketing—it connects patients and healthcare providers to the mission and values behind life-saving treatments. This poll tests your knowledge of how a groundbreaking medical company used storytelling to transform public understanding of its core discovery.

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Pfizer, which manufactured the first mass-produced penicillin during WWII and created campaigns highlighting 'fortunate accidents in science'
Merck, which focused its early brand identity on the 'miracle mold' narrative and funded educational films about Fleming's discovery
Bayer, which incorporated the penicillin discovery story into its corporate heritage messaging as 'serendipity meets scientific rigor'
GlaxoSmithKline, whose predecessor company built its early reputation on the 'from bench to battlefield' penicillin production story