Which celebrity-brand partnership is credited with increasing the company's market value by over $1 billion within the first year of collaboration?

Celebrity endorsements have become a cornerstone of modern retail marketing strategy, often transforming product sales overnight. Some partnerships have been so successful they've become inseparable from the celebrity's own brand. This trivia tests your knowledge about one of the most financially successful celebrity product collaborations in retail history - can you identify which partnership generated unprecedented revenue and transformed an entire product category?

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George Clooney and Nespresso
Rihanna and PUMA's Fenty line
Kylie Jenner and Kylie Cosmetics
Dwayne 'The Rock' Johnson and Under Armour