Which innovative visual storytelling technique did Hamilton use in 2019 that revolutionized how Broadway shows market themselves on social media?

The performing arts industry has embraced digital innovation to enhance audience experiences and boost ticket sales. From virtual reality previews of shows to AI-powered recommendation systems, technology is reshaping how theaters market their productions. This trivia question tests your knowledge of how Broadway has specifically leveraged retail visual storytelling to connect with modern audiences in the digital age.

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• The #HamCam backstage Instagram stories showing real-time costume changes and set transitions
• The Hamilton Hologram Experience allowing fans to project characters into their home environment
• The Broadway Blockchain Initiative where digital Hamilton collectibles could be purchased and traded
• The Hamilton AR Playbill that animated when viewed through the show's mobile app

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