Which celebrity's beauty brand broke industry records by reaching a valuation of $1 billion (achieving 'unicorn status') in the shortest time - just 3 years after launch?

Many celebrities have ventured beyond their primary careers to create successful product lines and brands. Behind these glamorous faces are sophisticated brand strategies that have transformed famous people into powerful business moguls. Test your knowledge about how these celebrities strategically built their product empires and revolutionized their respective markets.

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• Kylie Jenner (Kylie Cosmetics)
• Rihanna (Fenty Beauty)
• Lady Gaga (Haus Laboratories)
• Jessica Alba (Honest Beauty)

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