Which Broadway show famously revived its struggling ticket sales by releasing a revolutionary "behind-the-scenes" documentary that showcased the production process and became a marketing phenomenon?

The performing arts world relies heavily on innovative marketing campaigns to fill seats and create buzz around productions. Some marketing strategies have become legendary in the industry, transforming shows from potential flops to record-breaking successes. Test your knowledge of the marketing brilliance behind some of theater's most remarkable turnarounds and promotional campaigns.

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Hamilton, with its "Hamilton's America" PBS documentary
Rent, with "No Day But Today" documentary following its creator's death
Wicked, with its "Defying Gravity: The Untold Story" series
The Phantom of the Opera, with its "Behind the Mask" campaign showing elaborate production elements