Which gaming company's 2011 'Black Friday Bundle' promotion first broke $1 billion in sales within 24 hours, setting a retail record and changing how games are marketed during shopping festivals?

In the world of gaming retail, certain promotional events have fundamentally changed how games are sold and distributed. One particular Black Friday campaign by a major gaming company set records and transformed the industry's approach to holiday promotions. This poll tests your knowledge about this pivotal moment in gaming retail history that influenced how games are marketed and sold during shopping festivals.

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Valve (Steam)
Activision Blizzard (Call of Duty: Modern Warfare 3)
Sony Interactive Entertainment (PlayStation)
Microsoft (Xbox)