Which celebrity pioneered the 'drop' product launch strategy in the beauty industry, releasing limited quantities with minimal advance notice to create scarcity and demand?

Celebrity product launches have become a major trend in retail marketing, with famous people leveraging their personal brand to create successful product lines. These launches often involve sophisticated marketing strategies, carefully timed promotions, and innovative product development approaches. Test your knowledge about how celebrities have revolutionized product launches in various industries!

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Kylie Jenner with Kylie Cosmetics
Rihanna with Fenty Beauty
Lady Gaga with Haus Laboratories
Selena Gomez with Rare Beauty