Which company first launched a fully immersive VR platform allowing scientists to test and configure complex laboratory equipment before purchasing?

Virtual reality has revolutionized scientific retail experiences, allowing customers to engage with products in immersive environments before purchase. Leading research institutions and science retailers have pioneered VR laboratory experiences to showcase complex scientific equipment and tools. This poll tests your knowledge about a breakthrough moment in science retail innovation that changed how researchers and educators interact with high-end laboratory equipment.

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Thermo Fisher Scientific with their 'VR Lab Designer' in 2018
Merck with their 'Virtual Scientific Workspace' in 2017
Carl Zeiss with their 'Microscopy VR Experience' in 2019
Waters Corporation with their 'Immersive Analytics Platform' in 2020