Which celebrity endorsement campaign resulted in the largest documented increase in sales within 24 hours of its launch?

Celebrity endorsements have become a cornerstone of modern advertising strategies, with brands paying millions to associate their products with famous personalities. But how much do you know about the real impact these partnerships have on consumer behavior and brand perception? This trivia question explores a fascinating aspect of celebrity influence in the retail marketplace.

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Kylie Jenner's partnership with Adidas, which increased their athleisure line sales by 78%
George Clooney's Nespresso campaign, which boosted machine sales by 92% in European markets
Rihanna's Fenty Beauty launch, which generated over $72 million in sales within the first 24 hours
Dwayne 'The Rock' Johnson's Under Armour collection, which sold out globally within 6 hours