Which astronomical event in 2017 led to the largest single-day sales of solar viewing equipment in history, with one manufacturer reporting a 1,000% increase in telescope filter sales?

The astronomy retail market has seen remarkable growth in recent years, with telescope and stargazing equipment sales reaching new heights. Major product launches are carefully timed around astronomical events to maximize consumer interest and engagement. This poll tests your knowledge about a fascinating product launch strategy that revolutionized how astronomy equipment is marketed to the public.

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The Great American Total Solar Eclipse
The discovery of seven Earth-sized exoplanets in the TRAPPIST-1 system
The closest approach of Mars to Earth in 15 years
The Perseid meteor shower coinciding with a new moon