Which athlete holds the Guinness World Record for the largest lifetime endorsement deal with a retail brand, signed in 2015 and reportedly worth over $1 billion?

Celebrity endorsements have transformed the retail landscape, creating iconic brand associations and driving consumer behavior. Some endorsement deals have broken world records for their size and impact. Test your knowledge about the intersection of celebrity star power and retail strategy with this trivia question about the largest celebrity endorsement deal ever recorded in the Guinness World Records.

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LeBron James with Nike
Cristiano Ronaldo with Adidas
Serena Williams with Under Armour
Michael Jordan with Gatorade