Which conservation organization first developed 'wildlife-friendly' certified products that guarantee no harm to endangered species in their production process?

Conservation organizations are constantly innovating to create products that both raise awareness and directly support wildlife protection efforts. These product innovations often represent the intersection of sustainability, ethical sourcing, and impactful storytelling. Test your knowledge about a groundbreaking product innovation from a major wildlife conservation organization!

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World Wildlife Fund (WWF) with their 'Wildlife Friendly' certification launched in 2007
The Nature Conservancy with their 'EcoHarvest' product line in 2010
Conservation International with their 'Harmless Harvest' certification in 2009
National Geographic Society with their 'Planet Positive' product certification in 2008